Your ad will be spiral bound on either the left or the right side. This spiral binding uses about 1/4" of page width. In most cases we won’t know which side has the binding until the final layout of the book is done.

To ensure that your printed ad will be properly centred on the page and will have enough bleed to cover the area under the spiral binding, it is necessary for you to build your ad to the exact dimensions specified.

Full Page Ad	Half Page Ad
Dimensions Inches Artwork Size Page Area Live Area Safety Left Side Bleed Right Side Bleed Top Bleed Bottom Bleed 6-3/8 x 9-1/8 5-5/8 x 8-7/8 5-1/8 x 8-3/8 1/4 3/8 3/8 1/8 1/8	Dimensions Inches Artwork Size Ad Size Live Area Bleed 5-3/8 x 4-1/8 5-1/4 x 4 5-1/4 x 4 1/16

Artwork Size:
This size ensures that there is enough bleed, including that which goes under binding regardless of whether the ad gets bound on the left or right.

Live Area:
All the important elements of the ad, including all type, must be within this area.

Page Area:
This is the size of the visible page, not counting the area which will be partly hidden under the spiral binding. Everything outside of this area will either be cut off or partly hidden under the binding.

Bleed:
The bleed areas on the top and bottom and one of the sides will be trimmed off, the bleed on the other side will be partly hidden under the spiral binding. Bleed on the sides ensures that there is enough
for the binding as well as normal bleed.

Safety:
This is space between the live area and the edge of the page ensures that nothing gets too close to the edge, or even cut off, due to variations in trimming throughout the press run.

Adobe Illustrator
All linked or embedded images must be in CMYK colour and at a resolution of 300–350dpi. The document colour space must be CMYK. Areas of solid black should be filled with a "rich black", and if images from Photoshop with a solid black background are to be placed on it, make sure that the CMYK values match. Black type should be plain black set to overprint. Check that all overprint and knockout settings are correct and that any necessary trapping is correctly done. Test any transparent elements and make sure that the resolution is set to 300 or 350 dpi in the Document Raster Effects Settings. Convert all type to outlines.

Adobe Photoshop
Photoshop documents should be in CMYK colour and at a resolution of 300–350dpi at the printed size. Be sure to allow for sufficient bleed. Rasterize all type layers. Please include layered Photoshop file.

Adobe Acrobat (PDF)
If you submit your ad as a PDF file, be sure all the settings were correct for commercial printing. The original document must be CMYK. No image compression for colour and grayscale images. Downsample colour images to 350dpi, grayscale images to 600dpi and monochrome images to 1200dpi. Embed all fonts.

Fonts and Type
Please include all fonts used in your files, including any that are used in placed or imported EPS files. You can eliminate most potential font problems by converting all your type to outlines or curves. Embed all fonts used in any PDF you create.

We accept digital files in the following formats: TIFF, PSD, EPS, AI, PDF.